Boobtober Bodyslam 2023

OMNI Creative and Comedy Central proudly present an empowering and humorous breast cancer awareness PSA. Through four dynamic promo spots, we celebrate everyday women as the true heroes, filmed on location as they step into the ring and face down cancer with courage, strength, and a touch of humor. These promos not only capture the raw, unfiltered battle but also bring a light-hearted twist, making the awareness campaign both impactful and memorable. Cancer may be a formidable foe, but it's no match for the resilience, determination, and spirit of these incredible women.

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Category
Design + Animation
Client
Paramount | Comedy Central
Release
October 2023

CREDITS
CLIENT: Paramount | Comedy Central
YEAR: 2023
AGENCIES: OMNI Creative + Spitfire.tv
Creative Director: Waldo Buchner
Art Director: Chris Savides
Film Director: Katlego Baaitse
Storyboard Artist: Zak Kemp